Sports Illustrated swimsuit model Marisa Miller is teaming up with yet another legendary sports organization: the National Football League.
The supermodel has signed on as the spokesperson for the NFL's 2010-2011 season, The Hollywood Reporter confirms.
"I'm so excited to have this incredible opportunity to partner with the NFL," Miller says. "I've grown up watching football my whole life."
The "SuperFan" will be promoting the league's special events, including the October 31 International Series game between the San Francisco 49ers and the Denver Broncos in London, airing on CBS.
"Marisa's love for the NFL and our sport made her ideally suited for this role," said Chris Parsons, NFL vice president of international. "We look forward to working with her."
A longtime 49ers fan, Miller will appear in both print and commercial ads for the league. The print campaign features Miller in vintage 49ers and Broncos gear to promote the overseas game.
"Going to the U.K. for this game is going to be a blast," the former Victoria's Secret model says. "I'm looking forward to helping gain new fans and show them how incredible the game of American football is!"